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264 pages • missing pub info (editions)
ISBN/UID: 9781138957961
Format: Hardcover
Language: English
Publisher: Routledge
Publication date: 16 May 2016
Description
Understanding how consumers choose between different products and services is a crucial part of professional marketing. Targeting brands at the consumers most likely to be interested in them is another critical aspect of business success. Marketer...
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264 pages • missing pub info (editions)
ISBN/UID: 9781138957961
Format: Hardcover
Language: English
Publisher: Routledge
Publication date: 16 May 2016
Description
Understanding how consumers choose between different products and services is a crucial part of professional marketing. Targeting brands at the consumers most likely to be interested in them is another critical aspect of business success. Marketer...
Community Reviews
Content Warnings