Persuasion in Society by Jean Jones, Herbert Simons

Persuasion in Society

Jean Jones, Herbert Simons

554 pages first pub 2011 (editions)

psychology informative reflective medium-paced
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Persuasion in Society introduces readers to the rich tapestry of persuasive technique and scholarship, interweaving rhetorical, critical theory, and social science traditions. This text examines current and classical theory through the lens of con...

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