Crafting and Executing Strategy: Concepts by Arthur A. Thompson Jr, Margaret Peteraf, John E. Gamble
Crafting and Executing Strategy: Concepts
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Arthur A. Thompson Jr, Margaret Peteraf, John E. Gamble
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Crafting and Executing Strategy: Concepts

Arthur A. Thompson Jr, Margaret Peteraf, John E. Gamble

448 pages • missing pub info (editions)

nonfiction business economics informative reflective medium-paced
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Section A: Introduction and Overview. Chapter 1: What is Strategy and Why Is It Important? ; Chapter 2: Charting a Company's Direction: Its Vision, Mission, Objectives, and Strategy -- Section B: Core Concepts and Analytical Tools. Chapter 3: Eval...

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