Campaigning to the New American Electorate: Advertising to Latino Voters by Marisa Abrajano

Campaigning to the New American Electorate: Advertising to Latino Voters

Marisa Abrajano

198 pages missing pub info (editions)

nonfiction politics challenging informative reflective medium-paced
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Description

Presuming that a strong relationship exists between one's identity and political behavior, American politicians have long targeted immigrant and ethnic communities based on their shared ethnic or racial identity. But to what extent do political ca...

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