The PDMA Handbook of New Product Development by Kenneth B. Kahn

The PDMA Handbook of New Product Development

Kenneth B. Kahn

492 pages missing pub info (editions)

nonfiction art business technology medium-paced
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New Product Development is one of the most important challenges facing organizations today. The Product Development and Management Association (PDMA) Handbook of New Product Development 3rd Edition provides an exceptional review of cutting edge t...

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