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740 pages • missing pub info (editions)
ISBN/UID: 9780750620222
Format: Paperback
Language: English
Publisher: Butterworth-Heinemann
Publication date: 15 November 1994
Description
This third edition of the best-selling Marketing Book has been extensively revised, updated and substantially extended. All the original chapters have been reviewed and many of them have been completely rewritten to reflect changes and trends in c...
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740 pages • missing pub info (editions)
ISBN/UID: 9780750620222
Format: Paperback
Language: English
Publisher: Butterworth-Heinemann
Publication date: 15 November 1994
Description
This third edition of the best-selling Marketing Book has been extensively revised, updated and substantially extended. All the original chapters have been reviewed and many of them have been completely rewritten to reflect changes and trends in c...
Community reviews
This book doesn't have any reviews or ratings yet!
If you've read it, mark it as 'read' and add a review to help others in the StoryGraph community figure out if it might be a book for them!
Content Warnings
This book doesn't have any content warnings yet!
If you're the author of this book and want to add author-approved content warnings, please email us at support@thestorygraph.com to request the content warning form.