Campaign Craft: The Strategies, Tactics, and Art of Political Campaign Management by Michael John Burton, Daniel M. Shea
Campaign Craft: The Strategies, Tactics, and Art of Political Campaign Management
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Michael John Burton, Daniel M. Shea
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Campaign Craft: The Strategies, Tactics, and Art of Political Campaign Management

Michael John Burton, Daniel M. Shea

282 pages • first pub 1996 (editions)

nonfiction politics reference informative slow-paced
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The go-to source on campaign management for nearly two decades is now updated to cover the latest in contemporary campaign expertise from general strategy to voter contact to the future of political campaigns.Political campaigning reinvents itself...

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