Demand: Creating What People Love Before They Know They Want It by Adrian J. Slywotzky, Karl Weber

Demand: Creating What People Love Before They Know They Want It

Adrian J. Slywotzky, Karl Weber with Dave Courvoisier (Narrator)

missing duration info Add in missing duration information first pub 2011 (editions)

nonfiction business informative slow-paced
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Description

In Demand, Adrian Slywotzky provides a radically new way to think about demand, with a big idea and a host of practical applications--not just for people in business but also for social activists, government leaders, non-profit managers, and other...

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