The Competitive Advantage of Emerging Market Multinationals by Afonso Fleury, Ravi Ramamurti, Peter J. Williamson
The Competitive Advantage of Emerging Market Multinationals

Afonso Fleury, Ravi Ramamurti, Peter J. Williamson

The Competitive Advantage of Emerging Market Multinationals

Afonso Fleury, Ravi Ramamurti, Peter J. Williamson

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nonfiction business economics medium-paced
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Multinationals from Brazil, Russia, India and China, known as the BRIC countries, are a new and powerful force in global competition and are challenging the incumbency of much older global companies from the developed world. Emerging market multin...

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