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![Data Is Everybody's Business: The Fundamentals of Data Monetization by Cynthia M. Beath, Leslie Owens, Barbara H. Wixom](https://assets.thestorygraph.com/assets/placeholder-cover-a3ae92250eb3301e32dc3eabf8d50576c2f047dda89f6ee7cfa9a859cb1fd746.jpg)
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Cynthia M. Beath, Leslie Owens, Barbara H. Wixom
200 pages • missing pub info (editions)
ISBN/UID: 9780262048217
Format: Hardcover
Language: English
Publisher: Not specified
Publication date: Not specified
Description
A clear, engaging, evidence-based guide to monetizing data, for everyone from employee to board member.Most organizations view data monetization—converting data into money—too narrowly: as merely selling data sets. But data monetization is a core ...
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![Data Is Everybody's Business: The Fundamentals of Data Monetization by Cynthia M. Beath, Leslie Owens, Barbara H. Wixom](https://assets.thestorygraph.com/assets/placeholder-cover-a3ae92250eb3301e32dc3eabf8d50576c2f047dda89f6ee7cfa9a859cb1fd746.jpg)
—
Cynthia M. Beath, Leslie Owens, Barbara H. Wixom
200 pages • missing pub info (editions)
ISBN/UID: 9780262048217
Format: Hardcover
Language: English
Publisher: Not specified
Publication date: Not specified
Description
A clear, engaging, evidence-based guide to monetizing data, for everyone from employee to board member.Most organizations view data monetization—converting data into money—too narrowly: as merely selling data sets. But data monetization is a core ...