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508 pages • first pub 1993 (editions)
ISBN/UID: 9781138597259
Format: Paperback
Language: English
Publisher: Routledge
Publication date: 10 May 2019
Description
Over five editions, How to Market Books has established itself as the standard text on marketing for both the publishing industry and the wider creative economy. Industry professionals and students of Publishing Studies rely on the techniques and ...
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508 pages • first pub 1993 (editions)
ISBN/UID: 9781138597259
Format: Paperback
Language: English
Publisher: Routledge
Publication date: 10 May 2019
Description
Over five editions, How to Market Books has established itself as the standard text on marketing for both the publishing industry and the wider creative economy. Industry professionals and students of Publishing Studies rely on the techniques and ...