Growing Older: Tourism and Leisure Behaviour of Older Adults by Ian Patterson

Growing Older: Tourism and Leisure Behaviour of Older Adults

Ian Patterson

230 pages missing pub info (editions)

nonfiction business travel medium-paced
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Description

Tourism is big business, especially for older people. With the senior market becoming increasingly targeted by marketers and travel companies, both operators and leisure service providers need to be knowledgeable and sensitive to the particular ch...

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