Gamify: How Gamification Motivates People to Do Extraordinary Things by Brian Burke

Gamify: How Gamification Motivates People to Do Extraordinary Things

Brian Burke

162 pages first pub 2014 (editions)

nonfiction business design psychology informative medium-paced
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Description

Organizations are facing an engagement crisis. Regardless if they are customers, employees, patients, students, citizens, stakeholders, organizations struggle to meaningfully engage their key constituent groups who have a precious and limited reso...

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