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288 pages • missing pub info (view editions)
ISBN/UID: 9780970451583
Format: Hardcover
Language: English
Publisher: Racom Communication
Edition Pub Date: 01 October 2004
Description
Nearly 70 percent of consumers say they are interested in products that shield them from all marketing and advertising. For marketers who rely on force-feeding marketing messasges to their prospects and clients, that is very bad news. Their market...
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288 pages • missing pub info (view editions)
ISBN/UID: 9780970451583
Format: Hardcover
Language: English
Publisher: Racom Communication
Edition Pub Date: 01 October 2004
Description
Nearly 70 percent of consumers say they are interested in products that shield them from all marketing and advertising. For marketers who rely on force-feeding marketing messasges to their prospects and clients, that is very bad news. Their market...