IBM: The Rise and Fall and Reinvention of a Global Icon by James W. Cortada

IBM: The Rise and Fall and Reinvention of a Global Icon

James W. Cortada

752 pages first pub 2019 (editions)

nonfiction business history technology informative slow-paced
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A history of one of the most influential American companies of the last century.For decades, IBM shaped the way the world did business. IBM products were in every large organization, and IBM corporate culture established a management style that wa...

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