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211 pages • first pub 2006 (editions)
ISBN/UID: 9780470043929
Format: Paperback
Language: English
Publisher: Wiley
Publication date: 01 December 2006
Description
This fun and friendly book looks at real-life PR stunts that will blow your mind and inspire you to develop innovative and creative ways to get your company noticed. PR guru Peter Shankman chronicles the most ridiculous, outrageous, and possibly c...
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211 pages • first pub 2006 (editions)
ISBN/UID: 9780470043929
Format: Paperback
Language: English
Publisher: Wiley
Publication date: 01 December 2006
Description
This fun and friendly book looks at real-life PR stunts that will blow your mind and inspire you to develop innovative and creative ways to get your company noticed. PR guru Peter Shankman chronicles the most ridiculous, outrageous, and possibly c...