Campaigns that Shook the World: The Evolution of Public Relations by Danny Rogers

Campaigns that Shook the World: The Evolution of Public Relations

Danny Rogers

230 pages first pub 2015 (editions)

nonfiction business informative slow-paced
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Over the past four decades, a series of groundbreaking PR campaigns have helped shape popular culture and influence public opinion.  With a foreword from WPP CEO Martin Sorrell, Campaigns that Shook the World provides the inside story on nine of t...

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