Dadly Dollar$: How Marketing to Dads will Increase Revenue and Strengthen Families by Tom Konecny, Hogan Hilling, Don Hudson

Dadly Dollar$: How Marketing to Dads will Increase Revenue and Strengthen Families

Tom Konecny, Hogan Hilling, Don Hudson

152 pages • missing pub info (editions)

nonfiction business education informative reflective medium-paced
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DADLY Dollar$ will educate businesses and advertisers about an untapped consumer - dads The book will also teach them how to embrace and connect with dads; market to dads; capitalize on the dads' purchasing power; how marketing to dads will incre...

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