Frugal Innovation (e-short): How to do more with less by Paul Polman, Jaideep Prabhu, The Economist Navi Radjou

Frugal Innovation (e-short): How to do more with less

Paul Polman, Jaideep Prabhu, The Economist Navi Radjou

35 pages first pub 2015 (editions)

informative reflective medium-paced
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This free e-short excerpt from Frugal Innovation: How to Do More with Less includes the foreword by Unilever’s CEO Paul Polman, the preface, a detailed case study on Aetna, a leading US health insurance company, and the conclusion from the book.Lo...

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