Leadership Brand: Developing Customer-Focused Leaders to Drive Performance And Build Lasting Value by Dave Ulrich, Dave Ulrich, Norm Smallwood

Leadership Brand: Developing Customer-Focused Leaders to Drive Performance And Build Lasting Value

Dave Ulrich, Dave Ulrich, Norm Smallwood

missing page info Add in missing page information • first pub 2007 (editions)

informative inspiring reflective medium-paced
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Your company's brands hold intangible value and differentiate your firm from rivals. So does your leadership brand—a shared identity among your organization's leaders that differentiates what they can do from what your rivals' leaders can do. In L...

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