Microtrends: the small forces behind tomorrow's big changes by Mark J. Penn, Mark J. Penn

Microtrends: the small forces behind tomorrow's big changes

Mark J. Penn, Mark J. Penn

missing page info Add in missing page information first pub 2007 (editions)

informative reflective slow-paced
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Why the smallest groups have the biggest impact? In "Microtrends", Mark Penn, one of the most respected and sought-after analysts in the world, articulates a new way of understanding how we live. He reveals the real trends wielding large influence...

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