All Marketers Are Liars: The Underground Classic That Explains How Marketing Really Works--And Why Authenticity Is the Best Marketing of All by Seth Godin

All Marketers Are Liars: The Underground Classic That Explains How Marketing Really Works--And Why Authenticity Is the Best Marketing of All

Seth Godin

240 pages • first pub 2005 (editions) user-added

nonfiction business psychology informative reflective slow-paced
Powered by AI (Beta)
Loading...

Description

The indispensable classic on marketing by the bestselling author of Tribes and Purple Cow. Legendary business writer Seth Godin has three essential questions for every marketer:  "What's your story?"  "Will the people who need to hear this story b...

Read more

Community Reviews

Loading...

Content Warnings

Loading...