Political Advertising in the United States by Michael M. Franz, Travis N. Ridout, Erika Franklin Fowler

Political Advertising in the United States

Michael M. Franz, Travis N. Ridout, Erika Franklin Fowler

234 pages first pub 2016 (editions)

challenging informative reflective medium-paced
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Political advertising is as important as ever, ad spending records are broken each election cycle, and the volume of ads aired continues to increase. Political Advertising in the United States is a comprehensive survey of the political advertising...

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