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192 pages • missing pub info (editions)
ISBN/UID: 9781349467792
Format: Paperback
Language: English
Publisher: Palgrave MacMillan
Publication date: 01 January 2014
Description
To stay competitive, firms need to build great products but they also need to lend these products to the uses and misuses of their customers and learn extensively from them. This is the first book to explore the idea that allowing customers to ada...
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192 pages • missing pub info (editions)
ISBN/UID: 9781349467792
Format: Paperback
Language: English
Publisher: Palgrave MacMillan
Publication date: 01 January 2014
Description
To stay competitive, firms need to build great products but they also need to lend these products to the uses and misuses of their customers and learn extensively from them. This is the first book to explore the idea that allowing customers to ada...