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240 pages • first pub 2017 (editions)
ISBN/UID: 9780749479756
Format: Paperback
Language: English
Publisher: Kogan Page
Publication date: 28 June 2017
Description
Content, in all its forms, is the single most critical element of any marketing campaign. Finding a successful equilibrium between content marketing and content strategy is difficult, but essential. Content - The Atomic Particle of Marketing goes ...
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Content Warnings
240 pages • first pub 2017 (editions)
ISBN/UID: 9780749479756
Format: Paperback
Language: English
Publisher: Kogan Page
Publication date: 28 June 2017
Description
Content, in all its forms, is the single most critical element of any marketing campaign. Finding a successful equilibrium between content marketing and content strategy is difficult, but essential. Content - The Atomic Particle of Marketing goes ...