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![The Individualized Corporation: A Fundamentally New Approach to Management by Christopher A. Bartlett, Sumantra Ghoshal](https://assets.thestorygraph.com/assets/placeholder-cover-0755be897b1afdde5ada5d07ea6d23003f17f3d35a22107d1ac601ca10a40e96.jpg)
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Christopher A. Bartlett, Sumantra Ghoshal
missing page info
ISBN/UID: 9780712669818
Format: Paperback
Language: English
Publisher: Random House Business
Publication date: 11 June 1997
Description
A ground-breaking book by two world class professors which argues the irresistible case for a new business strategy - one that is centred on corporate purpose and culture and not on the industrial machine. Using diverse and compelling examples THE...
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![The Individualized Corporation: A Fundamentally New Approach to Management by Christopher A. Bartlett, Sumantra Ghoshal](https://assets.thestorygraph.com/assets/placeholder-cover-0755be897b1afdde5ada5d07ea6d23003f17f3d35a22107d1ac601ca10a40e96.jpg)
—
Christopher A. Bartlett, Sumantra Ghoshal
missing page info
ISBN/UID: 9780712669818
Format: Paperback
Language: English
Publisher: Random House Business
Publication date: 11 June 1997
Description
A ground-breaking book by two world class professors which argues the irresistible case for a new business strategy - one that is centred on corporate purpose and culture and not on the industrial machine. Using diverse and compelling examples THE...