Content Everywhere: Strategy and Structure for Future-Ready Content by Sara Wachter-Boettcher

Content Everywhere: Strategy and Structure for Future-Ready Content

Sara Wachter-Boettcher

240 pages first pub 2012 (editions)

nonfiction design informative slow-paced
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Description

Care about content? Better copy isn't enough. As devices and channels multiply--and as users expect to relate, share, and shift information quickly--we need content that can go more places, more easily. Content Everywhere will help you stop creati...

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