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336 pages • first pub 1988 (editions)
ISBN/UID: 9780070610477
Format: Paperback
Language: English
Publisher: McGraw-Hill Education
Publication date: 22 August 1997
nonfiction
business
informative
medium-paced
Description
From the New York Times bestselling author of The Millionaire Next Door, the classic guide on how to market to the rich.
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336 pages • first pub 1988 (editions)
ISBN/UID: 9780070610477
Format: Paperback
Language: English
Publisher: McGraw-Hill Education
Publication date: 22 August 1997
nonfiction
business
informative
medium-paced
Description
From the New York Times bestselling author of The Millionaire Next Door, the classic guide on how to market to the rich.