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176 pages • missing pub info (editions)
ISBN/UID: 9781434440167
Format: Paperback
Language: English
Publisher: Wildside Press
Publication date: 31 July 2012
Description
Elmer Wheeler (1904-1968) was one of the pioneers of persuasion, best known for his advice "Don't sell the steak-- sell the sizzle." The Fat Boy's Downfall is the sequel to The Fat Boy's Book -- in which Wheeler wrote about how he had lost 40 poun...
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176 pages • missing pub info (editions)
ISBN/UID: 9781434440167
Format: Paperback
Language: English
Publisher: Wildside Press
Publication date: 31 July 2012
Description
Elmer Wheeler (1904-1968) was one of the pioneers of persuasion, best known for his advice "Don't sell the steak-- sell the sizzle." The Fat Boy's Downfall is the sequel to The Fat Boy's Book -- in which Wheeler wrote about how he had lost 40 poun...