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176 pages • first pub 2005 (editions) user-added
ISBN/UID: 9780749444075
Format: Paperback
Language: English
Publisher: Kogan Page Business Books
Publication date: 01 December 2005
Description
Make ideas contagious through every channel of communicationViral marketing -- word-of-mouth marketing that spreads rapidly -- is now mainstream, but some of its concepts are still catching on in the realm of public relations. Drawing partly on th...
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Content Warnings
176 pages • first pub 2005 (editions) user-added
ISBN/UID: 9780749444075
Format: Paperback
Language: English
Publisher: Kogan Page Business Books
Publication date: 01 December 2005
Description
Make ideas contagious through every channel of communicationViral marketing -- word-of-mouth marketing that spreads rapidly -- is now mainstream, but some of its concepts are still catching on in the realm of public relations. Drawing partly on th...
Community Reviews
Content Warnings