Scan barcode
62 pages • first pub 1975 (editions)
ISBN/UID: 0844230006
Format: Hardcover
Language: English
Publisher: NTC Business Books
Publication date: 01 January 1989
Description
A McGraw-Hill Advertising Classic A Technique for Producing Ideas reveals a simple, sensible idea-generation methodology that has stood the test of time. First presented to students in 1939, published in 1965, and now reissued for a new generation...
Community Reviews
Content Warnings
62 pages • first pub 1975 (editions)
ISBN/UID: 0844230006
Format: Hardcover
Language: English
Publisher: NTC Business Books
Publication date: 01 January 1989
Description
A McGraw-Hill Advertising Classic A Technique for Producing Ideas reveals a simple, sensible idea-generation methodology that has stood the test of time. First presented to students in 1939, published in 1965, and now reissued for a new generation...