Advertising and Consumer Citizenship: Gender, Images and Rights by Anne M. Cronin

Advertising and Consumer Citizenship: Gender, Images and Rights

Transformations

Anne M. Cronin

192 pages first pub 2000 (view editions)

nonfiction business sociology medium-paced
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Description

Using a variety of print advertisements, this exciting and provocative study explores how the consumer is created by advertisements in terms of: * Sex* Class* Race.It also explores the figure of the citizen and how this identity is produced by con...

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