Campaign Advertising and American Democracy by Michael M. Franz, Paul B. Freedman, Kenneth M. Goldstein

Campaign Advertising and American Democracy

Michael M. Franz, Paul B. Freedman, Kenneth M. Goldstein

197 pages missing pub info (editions)

nonfiction business politics medium-paced
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Description

Campaign Advertising and American Democracy explores the relationship between exposure to political advertisements and voter behaviour. Contrary to widely held beliefs, political ads do not turn people off to politics. Using evidence from two elec...

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