Inbound Marketing: Get Found Using Google, Social Media, and Blogs by Dharmesh Shah, David Meerman Scott, Brian Halligan

Inbound Marketing: Get Found Using Google, Social Media, and Blogs

Dharmesh Shah, David Meerman Scott, Brian Halligan

226 pages first pub 2009 (editions)

nonfiction business informative medium-paced
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Description

Stop pushing your message out and start pulling your customers in Traditional "outbound" marketing methods like cold-calling, email blasts, advertising, and direct mail are increasingly less effective. People are getting better at blocking these i...

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