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254 pages • missing pub info (editions)
ISBN/UID: 9781138776777
Format: Paperback
Language: English
Publisher: Routledge
Publication date: 29 March 2014
Description
Nation branding--a set of ideas rooted in Western marketing--gained popularity in the post-communist world by promising a quick fix for the identity malaise of "transitional" societies. Since 1989, almost every country in Central and Eastern Europ...
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Content Warnings
254 pages • missing pub info (editions)
ISBN/UID: 9781138776777
Format: Paperback
Language: English
Publisher: Routledge
Publication date: 29 March 2014
Description
Nation branding--a set of ideas rooted in Western marketing--gained popularity in the post-communist world by promising a quick fix for the identity malaise of "transitional" societies. Since 1989, almost every country in Central and Eastern Europ...
Community Reviews
Content Warnings