Exploring Corporate Strategy by Kevan Scholes, Gerry Johnson, Richard Whittington

Exploring Corporate Strategy

Kevan Scholes, Gerry Johnson, Richard Whittington

622 pages • first pub 1989 (editions)

nonfiction business reference informative fast-paced
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(Enhanced Media Text & Case)This volume feature three levels of case material: short, updated illustrations with strategy in action; more comprehensive, end of chapter cases; and longer case studies, cross-referenced with the text. It covers t...

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