The Elements of Persuasion: The Five Key Elements of Stories that Se by Robert Dickman, Richard Maxwell, Richard Maxwell

The Elements of Persuasion: The Five Key Elements of Stories that Se

Robert Dickman, Richard Maxwell, Richard Maxwell

260 pages first pub 2007 (editions)

nonfiction business self help informative inspiring reflective slow-paced
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"Every great leader is a great storyteller," says Harvard University psychologist Howard Gardner.According to master storytellers Richard Maxwell and Robert Dickman, storytelling is a lot like running. Everyone knows how to do it, but few of us ev...

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