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The Consistent Consumer: Predicting Future Behavior Through Lasting Values by Louis Patler, Ken Beller, Steve Weiss
The Consistent Consumer: Predicting Future Behavior Through Lasting Values
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Louis Patler, Ken Beller, Steve Weiss

The Consistent Consumer: Predicting Future Behavior Through Lasting Values

Louis Patler, Ken Beller, Steve Weiss

255 pages • first pub 2005 (editions)

informative medium-paced
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